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Customers ask AI who to pick. Does it say your name?

ChatGPT, Gemini and Claude now answer "which provider should I trust?" and "which software should I buy?" with a short list. If you are not on it, that customer never sees you. We find out how often you are named, and why.

Credited to the work if you continue with us within 30 days.

✓We measure, fix what can be fixed, and re-test. We never promise rankings.
Asked 50,000 ways, on 10+ models
21%of answers name your business
Try an example

AI visibility

All modelsChatGPTGeminiClaudePerplexity
Named in answers21%+1.4 pts
Average position6.0no change
Sources citing you47+3
Questions run50,00012 models
How often answers name you last 30 days
Your businessTop competitor
Share of voice this week
Questions customers ask AI
50,000question variants per run
10+AI models tested
6signal groups checked
30+signals checked
How it works

What we do, in plain words

When someone asks an AI who to choose, it names a few businesses. We find out how often it names yours, and what it is reading about you.

Example for

    Businesses and numbers in the animation are made up for the example.

    What AI checks

    Dozens of things shape an AI answer

    There is no single score. An AI answer draws on everything it can read about your business. These are the signals we check, grouped by where they come from. The exact list changes with the industry.

    Who you are

    5 checks

    Does the AI know what you are?

    • Name, address and phone match on every site
    • Licences, registrations and certifications
    • Wikipedia, Wikidata and Google knowledge panel
    • A clear "about" page: what you do, where, for whom
    • Real names and credentials for owners and staff

    What people say

    5 checks

    Reviews and ratings.

    • Number of reviews and average rating
    • How recent the reviews are
    • How you reply to good and bad reviews
    • Which review sites mention you
    • Overall sentiment across all mentions

    Where you are listed

    5 checks

    Articles, lists and directories.

    • "Best of" and comparison articles
    • Your position inside those lists
    • Local and industry directories
    • Press and news coverage
    • Awards and "as seen in" mentions

    Conversations

    4 checks

    What real people discuss.

    • Reddit threads
    • Forums and question sites
    • YouTube, TikTok and Instagram mentions
    • Customer questions answered in public

    Your website

    6 checks

    What your own pages say.

    • Prices, hours, menus or services stated plainly
    • Pages that answer real customer questions
    • Comparison and "best for" pages
    • Original facts, data and case studies
    • Structured data markup
    • Last-updated dates and fresh content

    Technical access

    5 checks

    Can the AI read you at all?

    • AI crawlers allowed in robots.txt
    • Pages load fast and work without scripts
    • Sitemap, clean links, no broken pages
    • Works well on mobile
    • Secure connection (HTTPS)

    Also checked for brokers

    That is 30 signals in six groups, plus the extras for each industry.

    Models

    Same questions, every model

    Each AI weighs its sources differently. A business that is named often by one can be missing from another, so we test them side by side.

    ModelNames youAverage positionCites your site30 days

    Example values for one made-up business.

    Report

    See where you stand, and why

    We look at the review sites, directories and competitor pages that AI reads. The report shows how often you are named, who is named instead, and which pages the AI is reading.

    Open the sample report (PDF)

    Example for

    Market ranking named in answers

    Where the AI looks pages studied

    Market average 0-100

    Reviews78
    Clear information64
    Fresh pages71
    Mentions59

    All figures are examples.

    What you get

    A measurement, a to-do list, and a re-test

    First

    The audit

    We ask your question 50,000 ways across more than 10 AI models and record every answer: who gets named, in what order, and which pages the AI read.

    Then

    The fix list

    A plain list of what to change: wrong facts, thin reviews, missing articles, pages the AI cannot read. Ordered by what matters most.

    After

    The re-test

    Once the changes are made, we run the same questions again and show what moved. Up, down or the same.

    Sample reports

    See what a report looks like

    We ran our method on one question: "Which broker is best to trade silver?" This is a sample report from our own test run, not a result for a client. The PDF says so on its first page. Click it to open.

    The broker names are real. The numbers show what the test model said on the day, not what is true of any company, and they are a test of our method. We will add real client reports here, with permission, once we have them.

    Sample report

    See a sample report sent to your email

    Leave your email and we send you a sample report. Want a first look at your own business? Add your business and the question your customers ask, and we send you a one-page snapshot.

    or get a first look at your own business
    No card needed. We use your email only for this, and for the newsletter if you tick the box. You get an automatic confirmation email straight away.
    What happens nextYou send your email. We reply straight away with a confirmation and a link to our sample report, then email your report as soon as it is ready. If you also send your business and question, you get a one-page snapshot: how often AI names you, and who it names instead.
    Why faind

    Numbers you can check, causes you can fix

    Measured, not guessed

    Every figure shows its date and how many answers are behind it.

    Causes, not just a score

    We check 30+ signals to find why you are or are not named.

    Raw answers included

    The full report ships with the data, so your team can check our work.

    Priced upfront

    $750 for the audit, credited to the work if you continue. Fixed quote before you commit.

    Pricing

    Know exactly where AI stands on your business

    The full audit shows how often AI names you, who it names instead, and why, with a written fix list and a fixed quote for the work. If you continue with us within 30 days, the $750 comes off the price.

    $750

    Full audit

    The full measurement across 10+ models, the signals behind each result, a written fix list and a fixed quote for the work. Raw answers included, so your team can check our work.

    Buy the full audit, $750

    Contact us

    Full engagement

    We work the fix list: wrong facts, reviews, listings, content and technical access. We re-test at set points and show what moved. Priced by scope, with a fixed quote before you commit.

    Contact us

    What sets the price of an engagement

    Markets or locationsLanguagesProducts people ask aboutCompetitors that matterStarting conditionRegulated industryNumber of re-tests

    Engagements are paid in instalments tied to what we deliver, never to a ranking. We do not promise or charge for a position.

    Data Example

    Or get the numbers as data

    Not everyone wants a PDF. Here is what one report could look like as data your own team or tools can read. On the left, what you send. On the right, what comes back.

    Example for
    POST /v1/audit
    
            
    Response● 200 OK
    
            
    business
    The business we check.
    named_in
    How often the AI says your name. 0.21 means 21 answers in every 100.
    question
    What your customers ask.
    average_position
    Where you land in the AI's list when you are named. 1 is the top.
    variants
    How many different ways we ask it.
    weakest_signals
    What the AI finds missing or inconsistent. The first things to fix.
    models
    Which AIs we ask.
    top_competitors
    Who the AI names most often instead.

    Coming soon: this data service is not live yet. The address and fields are placeholders.

    FAQ

    Common questions

    What is GEO?

    Generative engine optimization. It means working on the things AI assistants read, so that they know your business, describe it correctly and name it when people ask.

    Is this the same as SEO?

    They overlap, but they are not the same. SEO is about where your site appears in a list of links on Google. GEO is about whether an AI names your business inside the answer it writes. AI reads the same web pages, plus reviews, forums and directories.

    Can you promise first place?

    No. Nobody can, and you should be careful with anyone who says they can. AI answers change from day to day and no company controls them. What we do is measure where you stand today, show what the AI is reading about you, fix what is wrong or missing, and test again so you can see what moved. Sometimes the numbers go up. Sometimes they stay flat.

    Will this work for my kind of business?

    If people ask AI about it, yes. We test the questions your own customers would ask, whether you are a broker, a clinic group, an insurer, a software company or a hotel chain.

    What do I get?

    A report showing how often AI names your business, who it names instead and which pages it reads. A list of what to fix, in order. And a second test after the changes, so you can compare.

    Why 50,000 questions instead of one?

    The AI gives a different answer each time, and people ask the same thing in many ways. One answer tells you almost nothing. Tens of thousands of variants give you a rate you can trust.

    Which AI models do you test?

    More than ten, covering the main chat assistants and AI search features. Each one picks its sources differently, so the report shows results for each model.

    What do you actually change?

    Mostly things outside the AI itself: wrong or missing facts on other sites, reviews, articles and lists, forum threads, and the content and technical setup of your own website.

    How long until I see a difference?

    It depends. AI systems update on their own schedule, and some changes take weeks to show up. We will not give you a date. We re-run the same questions and show you what changed.

    Do I need a website?

    It helps, but it is not required. AI also reads reviews, maps, directories, news and forums, and we can work on those.

    How much does it cost?

    The full audit is $750, and we deduct it from the price if you continue with us within 30 days. Larger engagements are priced by scope. Contact us and you get a fixed quote before you commit. See the pricing section above.

    Find out if AI names your business

    Leave your email and see a sample report, or buy the full audit for $750 and we start straight away.

    Buy the full audit, $750 See a sample report

    SEO vs GEO, explained

    SEO: Google ranks pages in a list and you click a link. GEO: an AI reads many sources and tells you who to pick.